Saturday, May 18, 2013

Inside Louboutin’s New London Home

CHRISTIAN LOUBOUTIN has opened a dedicated shoe haven in Harrods, offering exclusive new styles. The label's new London home - created by designer Lee Broome - is an homage to some of London's most beautiful landmarks, while still encapsulating the French brand's signature theatricality.

A white fanned arch-way entrance is inspired by Covent Garden Opera House, while street lamps act as shoe display spaces. Big Ben is celebrated with a giant etched glass clock that lights up the store and wall displays made up of bespoke tiles reference the original walls of London's Underground.

"The entirely bespoke shop-fit, inspired by London icons such as Big Ben and the London Underground, make it a unique must-visit destination for the best-heeled women in town," Harrods chief merchant Marigay McKee told us. "It's a perfect fusion of Parisian London chic."

In keeping with the grandeur of Harrods and Louboutin, the ceilings are ornately carved with moulded staccato detailing and the brand's signature red features throughout most furnishings and a red carpet offers a decadent appeal. The space also features a special orders service and a VIP room, available by appointment.

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